Terms of service
Version 2026-10-04 · effective 2026-10-04
These terms are in two parts. Part 1 applies to everyone who uses launchlantern.com, calls or texts our number, or sends us an enquiry. Part 2 is the Client agreement: it applies as well to every business that signs up as a Client.
Part 1: Everyone
Who we are
These terms are an agreement between you and [Legal name as on the Brand record], a sole proprietor doing business as Launch Lantern ("we", "us"), of [Street address as on the Brand record, City, ST ZIP]. You can reach us at hello@launchlantern.com or (606) 543-0104.
What Launch Lantern is
Launch Lantern is an agency that sets up and runs AI Sales Agents for US home-services businesses, for a flat monthly Retainer. A Sales Agent follows up the business's own enquiries by phone, text and email, under the business's own name.
- We onboard every Client ourselves. A person sets it up with you, and nothing goes live until you've approved what it will say. Go-live is done by us, not by the Client alone.
- The Sales Agent always says it's an AI: on every call, in its first text, and in every email.
- It contacts only people who asked the business or whom the business supplies from its own lists.
- It is for US businesses and US phone numbers only.
We promise no results: no number of calls answered, estimates booked, jobs won or revenue.
Our number and demo line
Our number may be answered by our own AI Sales Agent, so you can hear what it does. When it is, calls are answered by an AI and recorded from the first second, and the call says so. If you don't want to be recorded, email or text us instead. To keep the line available to everyone, we may limit the number and length of calls, end a call, or close the line for the day. Use the line only to find out about our service; don't use it to abuse, test for weaknesses, or overload it.
Using the site
You may use launchlantern.com to find out about our service. Don't try to break, overload or misuse it. The words and design on it are ours.
Disclaimer
The site, our number and our Sales Agent's answers are provided "as is". We work hard to keep them accurate and available, but we don't warrant that they are error-free or always available. Nothing a Sales Agent says changes these terms or a price on our Pricing page.
Limitation of liability
To the extent the law allows, we are not liable for indirect, incidental, special or consequential losses, or for lost profits, revenue or business, arising from your use of the site, our number or our service. Nothing in these terms limits liability that the law does not allow to be limited.
Governing law
These terms are governed by the laws of the State of [state], without regard to its conflict-of-law rules, and disputes go to the courts of that state.
Changes to these terms
We may change these terms by publishing a new version. Each version is shown at the top of this page with the date it was published and the date it takes effect, and every version stays published at its own address, listed at the bottom of this page. A change never applies to the past. We tell Clients by email when we publish a new version, and a change to your price follows the price protection in Part 2.
Part 2: Client agreement
This part is the Client agreement between us and the business that signs up ("you"). A business that signs up online accepts this version; a business that signs up any other way signs the same text.
Price and billing
- A $500 Setup fee is charged when you sign up.
- The $1,500/month Retainer starts at Go-live (when we switch your Sales Agent live with at least one Channel enabled), and never before. No monthly charge is made until then.
- Calls, texts and email are included in the Retainer. There's nothing billed on top.
- If you're not live 60 days after you sign up, your subscription cancels itself and the Retainer is never charged.
- Month-to-month: there is no minimum term.
Cancelling
- Before Go-live, you can cancel online at any time, and it takes effect at once.
- After Go-live, you can cancel at any time; it takes effect at the end of the month you've paid for, with no refund for part of a month.
- How to cancel online: before Go-live, the cancel page for your start (the link on the page you see after paying, and in your confirmation email); after Go-live, the billing link in your Go-live email. You can also email hello@launchlantern.com at any time, and we cancel for you.
Setup fee refunds
The Setup fee is refunded in full, to your card within 5 business days, if you cancel before your intake call, or if we can't take you live for reasons outside your control (for example, your texting registration is rejected). Once your intake call has happened, it isn't refunded.
Price protection
If the price changes, you keep yours for as long as you stay subscribed, and we'll tell you by email 30 days before any change.
How you agree
All of these terms, including the price, when the Retainer starts and how to cancel, are shown on the agreement page before you give your card details. You agree to them by ticking an unticked box and typing your full name. That is your electronic signature on behalf of your business, and it binds the business as a signed contract would. We keep the record of it: the version of these terms, the signer's name and email, the typed name, the time, the IP address and the browser's user agent.
What the Setup fee buys
The Setup fee buys a place in our Onboarding queue and our onboarding work: the intake call, writing up what your Sales Agent may say for your approval, registering your texting under your business's name, and testing. We don't promise a Go-live date or that your texting registration will be approved.
Your consent and your lists
You stay responsible for having consent to contact the people on your list.
- List warranty: every contact you give us or send to us is your own, from people who asked you or who are your customers, and any consent it records was really given, in the words recorded.
- You will indemnify us against claims, fines and costs that arise from contacts or consent you supplied that were not as you warranted.
Acceptable use
- No purchased or scraped lists, and no lists from anyone else.
- Consent you give us must be truthful.
- Nothing unlawful, and nothing in the categories carriers bar from business texting: sex, hate, alcohol, firearms, tobacco, and cannabis (SHAFT-C).
Your name, your number and your legal pages
- You confirm the business name your calls and texts go out under, as registered for your texting, and the callback number they give.
- You keep your own privacy policy and SMS terms for your customers, live on your website and meeting the checklist we give you at onboarding, and you tell us before you change either.
Telling us what happens
You tell us promptly about Wins (jobs or appointments that come from your Sales Agent's work), about customers who cancel, and about any change to your prices, services or anything else in the pack your Sales Agent works from.
Our right to pause
We may pause your Sales Agent, in whole or for one channel, at any time if we believe continuing could break the law, carrier rules or these terms, or harm the people it contacts. We tell you why.
When your subscription ends
If your subscription ends after Go-live, for any reason, your Sales Agent is paused and stops contacting people.
Records, retention and export
We keep call recordings, transcripts and records of each call, text and email for 5 years from creation, consent records for 5 years after the last contact that relied on them or after they are revoked, and opt-out entries forever, as telemarketing rules require and our privacy policy describes. When you leave, we give you an export of your records: your contacts, conversations, Wins, consent records, opt-outs and recordings. We keep our copy until those 5 years run out, for compliance only.
General
- These terms, with the agreement record, are the whole agreement between us about our service. If Part 1 and Part 2 disagree, Part 2 applies to you as a Client.
- If a court finds part of these terms unenforceable, the rest still applies.
- Notices to you go to the contact email you gave us; notices to us go to hello@launchlantern.com.